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Press Releases

VINCENT VARALLO JOINS MTI
AS DIRECTOR, APPLICATION DEVELOPMENT

LANGHORNE, PA (December 13, 2007) – MTI, the leading innovator of pharmaceutical marketing products, is pleased to announce Vincent Varallo as Director, Application Development. Varallo joined MTI earlier this year as part of the company’s commitment to continue enhancing the technologies that are core to MTI’s marketing products. He is responsible for selecting development tools and technologies, preparing and managing detailed implementation plans and supervising the MTI application development team as they create MTI’s next generation products.

“Remaining a leader at what we do requires staying up-to-date on the most sophisticated technologies available and applying them to MTI’s core product model,” said Rob McCracken, MTI’s Chief Technology Officer. “Vince’s ability to connect the latest technology with current business needs ensures that technology decisions at MTI are directly tied to providing the best possible product to our clients.”

Varallo has over 11 years of application development, software development and programming experience.  Prior to joining MTI, Varallo worked with ICON Clinical Research as Associate Director of Application Development.  In this role, he managed the redesign of internal portals, standardized development projects and implemented a Business Objects web intelligence tool in ICON’s clinical trials management system.  Varallo earned a Diploma in Computer Programming from The Chubb Institute and a Bachelor of Business Administration from Temple University.
                                                                  
MTI is the fastest growing provider of marketing products dedicated to advancing the brand/physician relationship. The company achieves a higher level of quality and distinction with the addition of each new employee. MTI was recently acknowledged as one of the 100 Best Places to Work in Pennsylvania.

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About MTI
MTI, located in Langhorne, PA is the leading innovator of pharmaceutical marketing products designed to manage communication, optimize spending and maximize revenue for pharmaceutical brands. Our products connect brands with physicians, 1-to-1, based on individual communication preferences – building bonds that deliver the greatest impact on prescribing. Additional information can be accessed at www.MTIadvantage.com, via email at info@mtiadvantage.com or by calling 267.569.2400.